Random Thoughts: 0 = Free

I like Delta.  I really do.  They have been doing some great work over the past year in terms of online, design / branding and general flying.  However, as a legacy carrier, at this point the biggest legacy carrier, Delta falls into the unfortunate position of having to follow the lead of every other legacy [...]

Travel Trends – Email Benchmarks, Twitter Rankings

Email Benchmarks – Everyone loves stats and benchmarks, and the “Q1 2009 Email Trends and Benchmarks” report by Epsilon does not disappoint.  The report covers a wide range of industries, but for our purposes skip to the bottom of the charts and pay close attention to the ‘Travel/hospitality’ industry numbers.
Solid numbers to benchmark your current [...]

Step 1: Research

Earlier this month, I was asked to present on the subject of social media marketing to our members at VISIT DENVER.  As usual, it was a great group and a very good conversation on how to start or continue a social media marketing campaign.  Where should I start?  What should I talk about?  What about [...]

DMAI Starts Tuesday or the Woodstock of Tourism Conferences Heads to Atlanta

DMAI’s Annual Conference starts Tuesday in Atlanta and half of the Travel 2.0 team (Troy) will be there!  Aside from a solid looking program, we are looking forward to seeing and meeting so many of our industry peers, comrades and readers.
Plus, we will…like 287 other attendees…be tweeting as much as possible during the show.  I [...]

We’re Back!

Many of you have been wondering…some of you even calling the police to file a missing persons report…where are the new posts from the Travel 2.0 blog?
Well, when the United Nations requests a report on ‘The Benefit of Twitter for the Travel Industries of Developing Countries in Africa’, you just can’t say no.
No?  You did [...]

Let’s Talk Twitter

Troy Thompson’s interview with PATA Compass Magazine on the subject of Twitter. FYI, Compass is the Vanity Fair of travel magazines. But you already knew that.

Why We Love Oyster.com

Tip of the hat to @davitydave for letting a lot of us know about Oyster.com.  Thanks David.
Its name is Oyster Hotel Reviews (www.oyster.com). Aided by allegations that the popular TripAdvisor (www.tripadvisor.com) has been manipulated and distorted by less-than-objective opinions sent to it by hoteliers and others, Oyster has hired “professionals” — full-time inspectors chosen from [...]