Random Thoughts: TravelCom

The schedule for the annual U.S. Travel Association tech event, TravelCom, is starting to take shape.  The topics seem pretty wide ranging with some top executives / speakers presenting, but that got us thinking, looking at the current schedule is there anything missing?
What are your hot topics right now?
If you could attend a conference on [...]

Travel Trends – Transmoflection & Vancouver 2010, Jumbo Hostel, Social Network Demographics

Transmoflection & Vancouver 2010 – From our neighbors to the north comes the idea of Transmoflection, an interesting look into the development of the Vancouver 2010, well, look.  Certainly in the category of a major tourism event, the Winter Olympics in Vancouver will drench the city in Olympic signs, banners, murals, etc and in this [...]

Random Thoughts: Back to Basics

An article from Brandweek highlights the new look of Tropicana’s packaging design.  Being from Florida, it is hard to miss a change to orange juice cartons, thrilling, I know.  However, today’s Random Thought ties back into yesterday’s inauguration of our 44th President without adding to the all ready endless coverage on TV, online or via [...]

Travel Trends: Obaboom (Obama Inspired Travel)

As the country honors the legacy of Rev. Martin Luther King, Jr. today and prepares to usher in the historic inauguration of Barack Obama tomorrow, we couldn’t help but notice that Mr. Obama is already stamping his legacy on another stimulus of sorts; one that the World Travel Market (WTM) has dubbed “Obaboom” or the [...]

Travel Trends: Australia Goes Viral

Australia Has Job Openings – Okay, so you and the team at the CVB, cruise line, airport, whatever, have been talking about how to create a ‘viral’ campaign because, you know, they are awesome, everyone is doing it and it is ‘free’ media.  While you were sitting around your conference room table racking your brain [...]

How Social Do You Really Want To Be?

Twitter. Facebook. Flickr. TripAdvisor. YouTube. FriendFeed.  Exactly how social do you or, more accurately your organization, want to be?
Unfortunately, it is an all to common misconception among marketing peers and advertising agencies that one can simply start or create a Twitter page / account, post a couple of updates and watch the campaign ‘go viral.’
Not [...]

Travel Trends: Even More Predictions & Trends for 2009

We’re approaching the end of the first full work week of 2009 and we hope that you’re not “in the weeds” yet or behind on your resolutions yet. While we’re all still in the introspective and reflective mood, we thought it might be interesting to share with you even more new research and predictions [...]

Random Thoughts: Because we have always done it that way.

Why do Blockbuster Video stores still exist?
Never mind the new digital capabilities that most consumers now have or will have in their homes…DVR, On Demand, Netflix, YouTube, Hulu, etc, etc…that is an even bigger subject which we will leave to others for discussion.
No, the question today is why would I go to a Blockbuster Video [...]

Travel Trends – Tourism Websites, Logos, Twitter Age

22 Well Done State Tourism Websites – From the Build Internet! blog of Sam and Zach Dunn, a look at 22 ‘well done’ state tourism websites.  As many of you know we had own our informal and unscientific poll to determine the best travel website…the Great Travel Site Showdown…which Virginia won.  Stay tuned for the [...]

New Year’s Resolutions…I Will.

Ah, the new year.  Parties, football, vacation…good times.  Oh, and resolutions.  No, we are not talking about your personal, ’stop spending so much time on my Blackberry’ resolution, but your interactive, business and professional resolutions.
As the economy continues to slow and the constant stream of negative news does nothing to boost our hopes of a [...]