As I was checking my email last week, I noticed a peculiar banner ad in my peripheral vision. Which is pretty common, but from some reason this banner caught my eye…but not in a good way.
Thoughts// So, there I was, last Friday, December 28th, checking my email when I noticed this Bloomingdales banner ad. And [...]
Thanks, as always, to everyone who participated in our VisitFlorida.com Design Poll, which asked members of the Travel 2.0: Interactive Trend Report what they thought of the new visitflorida.com website design.
If you missed any of the posts and interviews about the new visitflorida.com website, you can find the archives on the blog.
And the winner is:
What [...]
All 50 States – Forwarded onto me from Casey and the NCSTD State and Provincial Research Group (those research folks, always finding the good stuff) comes Christian Watson’s un-scientific review of all 50 state travel websites. A very interesting read even though it was posted in January (yes, those that have redesigned sites, he is [...]
This post is the continuation of a topic I started yesterday all about the right metrics to focus on and how many marketing teams may be using the wrong ones without realizing it…as a whole, the single word that defines the old view of metrics is to focus on impressions. A more sophisticated model [...]
Hello Sunshine! This is the second installation of a two part conversation with CA Clark, VP of Electronic Publishing at Miles Media, the interactive agency for VisitFlorida. Yesterday, CA responded to our initial questions about the inspiration for the design of the new VisitFlorida site and it’s novel use of tag clouds as [...]
Google Including Flights In Search Results – Google gave the flying public an early Christmas present today by including flight status results within the search results. The service allows consumers to simply type in the airline and flight number into the normal Google search box and then returns the latest flight info, courtesy of [...]
I’ve always been impressed with the interactive programs at Visit Florida and have developed a tremendous amount of respect for CA Clark (Vice President of Electronic Publishing) and the rest of the team at MilesMedia who work on the account. In fact, the Florida site was one of the top five inspirations for me when [...]
It is that time of year. As December 31st creeps ever closer, 2008 is just around the corner. At this point, most websites and blogs love to post there top 10 ‘whatevers’ of the year…albums, TV shows, haircuts…enough of that. So, rather than post a ‘top 10 things you should have done [...]
During a previous post on the Interactive Trend Report, we mentioned the recent news about the .travel domain becoming widely available to the ‘larger’ travel industry. While most blog subscribers read my original post, you probably missed the comments submitted by EnCirca Preseident Tom Barrett…unless you went to the blog.
So, for all of those [...]
